This session will teach you how to master email marketing communications with a comprehensive look at best practices and winning strategies that lead to increased engagement, revenue, and profits.
Topics:
What is permission-based email marketing and becoming a trusted sender
Email list building
Increasing deliverability and open rates
Writing good subject lines and content - getting readers to take action
Tracking results and what to do with this information
How email and social media marketing work together to achieve goals; and more!